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Grip : GRIP September 2012
GRIP SEPTEMBER 2012 SUBARU’S NETWORK NEWS CLICK ONTHE PAGETO ZOOM GRIP is published by Subaru Australia for the benefit of Subaru retailers. Letters to the editor, suggestions on content and general feedback are all welcome. Contact: Jeremy Kazanis, Subaru (Aust) Pty Ltd, PO Box 8311, BAULKHAM HILLS 2153. ph: (02) 8892 9252; fax: (02) 8892 9131 email@example.com GRIP Check out the Subaru website subaru.com.au LIBERTY X: A CAR FOR THE COUNTRY A new direction for fleet has begun with a restructure, where fleet has been incorporated into the sales department. Fleet changes Rob Herridge and Sam Hill, have taken their Forester XT into second place in the 2012 Australasian Safari. Safari success 2012 has been a year to remember for Glenis Nicholas. She got a new Subaru XV, and won a trip to the Tour de France. Tour prize THE Liberty X is a car that is certainly unique – and one that can have major appeal to a range of different customers. For those in the country, this is a car with the benefits normally only offered by a high-riding wagon. For the snowsports enthusiast, they have a sedan with the clearance that gives them the confidence to tackle the high country. And for the older group of people, this is a luxury car with the comfor t they can’t otherwise find in a sedan. Samantha Stevens, writing for the News Group of publications across the country, recently had a test drive of the new Liberty X, and she immediately understood its appeal for those who go to the snow. In her review she wrote: “The feeling is best described as smug; driving straight past the line of front-drive cars, their owners freezing and fumbling with the mandatory snow chains before the slippery ascent into the Snowy Mountains. “All -wheel drive vehicles are exempt from this awkward practice, and avid skiers and snowboarders fly past the chain-fitting bays in their 4WDs, and Subaru Foresters and Outback crossovers, which are a dime a dozen on the road to Perisher Valley. “In contrast, Subaru’s top- shelf Liber ty sedan is a rare sight - its low front spoiler, dropped sills and 18-inch rims are not suited to the snow-piled parking bays and steep chalet driveways. “This is where the new Liber ty X variant shows its strength. “Jacked up by 50mm, it INSIDE GRIP HOME PAGE PARTS & ACCESSORIES AFTERSALES MARKETING SAFETY WHO’S WHO AT SUBARU ALLIANCES AMBASSADORS TRENDS DEALER STATS CONTACT GRIP Editor SPORT sits just 13mm shy of the long-legged Outback. Its 200mm ground clearance gets it over steep driveways and gutters with ease, it’s easy to get into and out of and, most impor tantly, it’s a specced-up sedan for those not wanting the wagon-only Outback or a big SUV.” To celebrate its unique of fering, we’re creating a television commercial to showcase its capabilities in regional and rural areas – territories where we think Liberty X will be in its element. Offering a choice of 2.5 -litre or 3.6 -litre engine and excellent towing capabilities, Liberty X delivers a responsive, smooth and dynamic drive – both on and off the beaten track. We’re sure that Liberty X will have broad appeal in regional and rural areas due to Australia’s huge number of unsealed and often unforgiving roads.
GRIP August 2012
GRIP October 2012