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Grip : GRIP July 2012
GRIP JULY 2012 SUBARU’S NETWORK NEWS CLICK ONTHE PAGETO ZOOM INSIDE GRIP HOME PAGE FHI NEWS DEALERSHIPS BRZ - ORIGIN BRZ - MARKETING WHAT’S IN THE PRESS BRZ - ACCESSORIES CLUB SPEC WRX NEWS WHO’S WHO AT SUBARU CONTACT GRIP Editor GRIP is published by Subaru Australia for the benefit of Subaru retailers. Letters to the editor, suggestions on content and general feedback are all welcome. Contact: Jeremy Kazanis, Subaru (Aust) Pty Ltd, PO Box 8311, BAULKHAM HILLS 2153. ph: (02) 8892 9252; fax: (02) 8892 9131 firstname.lastname@example.org GRIP Check out the Subaru website subaru.com.au BRZ: SUBARU’S NEWEST STAR The new Suttons Subaru Chullora has made an immediate impact - on customers, staff and passing traffic. Suttons Subaru The latest in Subaru’s occasional series of limited edition Club Spec WRXs goes on sale in August. Club Spec WRX On debut at the Tour de France, Australia’s Orica GreenEDGE team has been making a name for itself. Tour de France DEALER STATS Nick Senior Managing Director THE BRZ is Subaru’s first coupe in two decades and it is also our interpretation of the vehicle co-jointly developed by the alliance partners Toyota and Subaru. The great thing about our BRZ is that it is a sports car that’s easy to control and a pure delight to drive. It’s definitely a Subaru. It is a simple yet elegant machine. Leaving no detail to chance, every point on this vehicle was studied and refined, and the result is an embodiment of Subaru. The launch of this latest model in our line-up has been, perhaps, the most intriguing we have ever worked on. We were launching: a shared vehicle for the first time; a rear-wheel drive vehicle, against our 17 year commitment to All-Wheel Drive; a car up against a competitor that has 24 per cent of this market, a dealer network nearly three times our size and sales and marketing budgets to dream of, and: we were second to market, getting a fraction, around one:seven, of the vehicles available to Toyota.
GRIP June 2012
GRIP August 2012