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Grip : GRIP June 2012
ALLIANCES GRIP GREAT OFFER FROM PREMIUM WINE COMPANY IT is a story that, like a good wine, just seems to get better with time. The relationship between wine company Scotchmans Hill and Subaru continues to grow, and evolve, with the two companies sharing many interests in common – a love of cars, wine and triathlons, just to mention a few. Back in 2005, GRIP ran a story on Scotchmans Hill, who was then running a fleet of nine Outbacks. Now they have 19 Foresters on the road. For those at Subaru with a love of wine, Scotchmans Hill is offering staff, family and friends some fantastic deals on their expanded list. And the two companies are seeing more of each other than ever before, with both forming alliances with the USM Triathlon series. The relationship with Scotchmans Hill was initially developed by Subaru Geelong. Many years ago, dealers of different brands were invited out to the Bellarine Peninsula winery to present their case. Subaru Geelong were the successful dealer, and “Scotchmans” have been in our cars ever since. “We are now running 19 Subarus for our sales team down the east coast of Australia,” said Gavin Stuar t, the company’s Export Sales Manager. The business of Scotchmans Hill has changed a lot since 2005, as it grows and diversifies its of fering. “We now have a sales team of 18 people throughout Victoria, NSW and Queensland and a growing export side to the business,” Gavin said. “Our main export markets include Hong Kong, China, Singapore, Canada, UAE and Sweden. “We are really happy with the way things are happening, particularly considering how tough the wine industry has been in recent years.” The company has also extended its portfolio to include labels from New Zealand, South Australia, and also the Mornington Peninsula. “We introduced our first label from a new region back in June 2010 – Ferryman from Mornington Peninsula. “Since then we have introduced a few more brands from premium winemaking regions in Australia and NZ. These regions include the McLaren Vale, Adelaide Hills and Clare Valley from SA, and Marlborough and Gisborne from NZ. “Since we run our own sales distribution team, we found an opportunity and demand for wines from different regions and alternate varieties. “We are still very much focused on producing outstanding wines from the Geelong region, but now we are able to offer our customers a wider range of choice and wines with the ‘Scotchmans’ philosophy of winemaking from various regions. Download the list and send your orders to Lyndel Reeve at: lreeve@scotchmans. com.au * Subaru Australia supports safe driving. Don’t drink and drive. “For something exceptional, try the Cornelius Syrah, which was recently rated 96 points by James Halliday. “For value, our Swan Bay range is fantastic value, particularly the Chardonnay and the Pinot Noir.” And for the adventurous? “In recent years we have been researching alternative wine varieties in Australia, and have just released a Sangiovese from the Clare Valley under our Henry Frost label. So, definitely, one for the adventurous wine lover.” Gavin recommends INSIDE GRIP HOME PAGE NEWS MARKETING AFTERSALES PARTS & ACCESSORIES AMBASSADOR PROMOTIONS CYCLING LETTERS DEALER NEWS DEALER STATS
GRIP May 2012
GRIP July 2012