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Grip : GRIP May 2012
WHAT’S IN THE PRESS GRIP IMPREZA WINS FRIENDS IN THE MEDIA THE new Impreza has been receiving plenty of favourble coments in the press in recent weeks. Journalists right across the country have been getting the cars for an extended period and generating plenty of coverage. Toby Hagon, writing for Fairfax’s Drive, reviewed the Impreza 2.0i, saying: “Caught in the crossfire of a sales surge in which other big players have outsold the Subaru, the Impreza has been reloaded in the form of an all-new car that is better prepared for an increasingly heated battle. “Sticking to a familiar formula, Impreza generation four brings a new engine and fresh styling inside and out.” He had this to say about the new interior: “The impreza it replaces was off the pace when it came to interior presentation. No surprises, then, that Subaru injected a fair bit of time into spicing up things inside. The new look is certainly more appealing, with darker tones giving it a more upmarket flavour.” Steve Lague, writing for the West Australian, also made comment about the Impreza’s design. “Living with the Impreza for the past fortnight, the first half in a manual hatch and the second in an auto sedan, it is a much- improved car compared to its predecessor. “While the hatch design is still polarising, they have been far more successful with the sedan, which is now a car that at least looks as good as it competitors. “And the interior is a far more pleasant place to be. The introduction of softer- touch plastics immediately lifts the ambience of the cabin, providing a more premium look and feel. In combination with the well- laid-out dash and easy-to- read instruments, Subaru seems to have got it right.” Derek Ogden reviewed the Impreza in a large number of regional papers, including the Hawkesbury Gazette, under the heading: “Impreza impresses on fuel economy.” “Subaru’s designers have managed to come up with an aerodynamic shape. Helping this slippery shape are fog lights that aid air flow along the car’s flanks, a large aero back, sitting at lights going nowhere), which saved me 450ml of fuel. Subaru has considerably reduced the fuel consumption while still delivering power to the ground via all four wheels, another unique feature of the Subaru compared to its front-wheel-drive competitors.” Writing in the Daily Mercury (Mackay), Grant Edwards summarised many ar ticles in saying: “Subaru has heard all the criticisms and answered. More dynamic styling, improved fuel consumption and better cabin materials haves been delivered with this model. “The hatch wins the beauty contest and the 2.0i-L is wor th the extra coin.” enhancing under tray and mudguards and flaps that trim the air ahead of the rear wheels. “The result is fuel consumption claims of 7.1 litres per hundred kilometres (manual) and 6.8 litres (CVT automatic) on the combined urban/ highway cycle.” Back at the West Austalian, Steve Lague put these numbers to his own test, and came away convinced about the car’s economy. “But the really big news with this car is the fuel economy which has been improved by up to 20 per cent with the official figure for the manual 7.1L/100km and 6.8L/100km for the CVT auto. “In my first week in the manual variant I averaged 7.2L/100km, while in the CVT auto version it dropped to 7.0L/100km, which is pretty good seeing most of my week-to-week driving is done exclusively on suburban streets.” Mr Lague knew part of that efficiency came from the stop/start technology. “In the first week the engine was switched off for 32 minutes (that is 32 minutes I will never get INSIDE GRIP HOME PAGE INSURANCE & FINANCE CUSTOMER EXPERIENCE REPAIRS & SERVICE SALES AMBASSADOR WHAT’S IN THE PRESS TRENDS DEALER RANKINGS NPS SCORES SPORT
GRIP April 2012
GRIP June 2012