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Grip : GRIP October 2011
MARKETING GRIP run flat out to oCtober 31 THE Subaru national “2011 Run Out Sale Event” continues right through until October 31, with support in television, digital, FORESTER X save over $1,800 $32,990 1 NOW ONLY Manual. Automatic at extra cost. > 2.5 -litre Boxer engine > Bluetooth®2 & USB connectivity > Power mirrors & windows > Steering wheel audio & cruise controls > Dual range transmission (manual) > 220mm ground clearance DRIVE AWAY > 2.5-litre Boxer engine > Alloy wheels & fog lights > Bluetooth®2 connectivity > 213mm ground clearance special edition save over $4,500 OuTback 2.5¡ $37,990 1 Manual. Automatic at extra cost. $24,4901 Manual. Automatic at extra cost. ImpREza R DRIVE AWAY DRIVE AWAY subaru.com.au > 2.0-litre Boxer engine > Alloy wheels > Bluetooth®2 & USB connectivity > Leather sports bucket seats3 > Leather steering wheel & gear shift 1. Special recommended driveaway price. While run out stocks last. Price may vary between retailers and is based on a private purchaser with a good driving record and may be higher for other purchasers. Excludes government buyers. 2. Bluetooth® is a registered trademark of Bluetooth Sig inc. System operation ability is subject to the Bluetooth® wireless technology specification of individual’s phone. 3 .Some parts of seating are not full natural leather. EB A208 SUB0116_DT _FC_2110 Also available at your participating Regional Subaru Retailer. Bill Buckle Subaru BROOKVALE 1300 032 886 Suttons Subaru CHULLORA 1300 029 149 Central Coast Subaru GOSFORD 1300 039 162 Subaru Lindfield LINDFIELD 1300 290 305 McGrath Subaru LIVERPOOL 1300 043 856 Moss Vale Subaru MOSS VALE 1300 042 587 Subaru Narellan NARELLAN 1300 048 182 Nowra Subaru NOWRA 1300 249 061 Denlo Subaru PARR AMATTA 1300 044 503 Subaru Penrith PENRITH 1300 044 370 Sydney City Subaru PETERSHAM 1300 038 443 Suttons Subaru Rosebery ROSEBERY 1300 041 290 Tynan Motors SUTHERLAND 1300 040 375 Subaru Waitara WAITARA 1300 875 433 Tom Kerr Auto Centre WEST RYDE 1300 036 234 Tynan Subaru WOLLONGONG 1300 390 973 ALL 4 THE PERFORMANCE. THE SAFETY. THE RETAINED VALUE. POWERFUL BOXER ENGINE SYMMETRICAL ALL-WHEEL DRIVE VEHICLE DYNAMICS CONTROL MAXIMUM 5-STAR ANCAP SAFETY ANTI-LOCK BRAKING SYSTEM DATADOT SECURITY SYSTEM 3 YEAR UNLIMITED KM WARRANTY SITS LOW BETTER HANDLING TRACTION AND CONTROL EMERGENCY ASSISTANCE NO.1 FOR SAFETY BRAKING CONTROL ADDED SECURITY PEACE OF MIND VISIT YOUR SUBARU RETAILER OR SubaRu.cOm.au TO BOOK A TEST DRIVE. 3 x 10 second Australian Traffic Network updates running in metro markets with “Hurry, Last Days” messaging for a final push to help drive traffic. Interactive digital media banners continue to feature online with homepage buyouts on Carsguide, Carsales, Carpoint and across News on 9MSN. A reminder to all that product comparisons are now available for Forester X, Forester XS and Outback 2.5i on the Marketing page of Subaru Central. Take a moment to remind yourself of our key benefits and the differences between our competitors and us. We’re looking forward to a huge finish as we come to the end of our Run Out Sale Event! - The Subaru Marketing Team to maintain focus on the event right until the end of the month. Messaging on the television commercial (TVC) has been updated to drive urgency during the final week. A strong presence in press will be maintained with competitive of fers that have been aligned with regional stock positions. There is also a final blast of radio. On rotation we have press, radio and interactive digital to make every day a winner. This is a fantastic opportunity for increased sales, and everyone is urged > Leather seats2 > Rear DVD entertainment system > Rear view reverse camera > Satellite navigation > Electric sunroof > Alloy wheels Automatic. TRIBECA 3.6R $58,990 1 DRIVE AWAY Premium 7 seater 1. Special recommended driveaway price. While run out stocks last. Price may vary between retailers and is based on a private purchaser with a good driving record and may be higher for other purchasers. Excludes government buyers. 2. Some parts of seating are not full natural leather. SUB0116_XX_XXXX At Retailer Name we are here to help and we pride ourselves on putting you, our customer, first. Sample Street, Sampletown CALL US TODAY on 1234 5678 Retailer name ALL 4 THE PERFORMANCE. THE SAFETY. THE RETAINED VALUE. D ATAD OT SECURITY SYSTEM 3 YEAR UNLIMITED KM WARRAN TY PO WERFUL BOXER ENGINE SITS LOW, BETTER HANDLING SYMMETRICAL AL L-WH EEL DRIVE TRA CTION A ND CON TROL VEHICLE DYNAMICS CONTROL EME RGENC Y ASSISTANCE MAXIMUM 5-STAR AN CAP SAF ETY NO.1 FOR SAFETY ANTI-LO CK BRAKING SYSTE M BRAKIN G CON TROL AD DED SECURITY PEACE OF MIND VISIT YOUR SUBARU RETAILER OR SUBARU.COM.AU TO BOOK A TEST DRIVE. subaru.com.au The Impreza’s rear- seat legroom is a triumph. The car’s wheelbase has grown by 25mm, and that extra inch has all been added between the front seatbacks and the rear passengers’ knees. It makes the Impreza one of the roomiest small cars on the market. - Tim Beissmann, Car Advice INSIDE GRIP HOME PAGE AFTERSALES MARKETING ECONOMY RUN PARTS & ACCESSORIES FINANCE AMBASSADOR NEW PRODUCT BRAND COMPARISON DEALER RANKINGS SPORT
GRIP September 2011